Agency Price Check
What an agency typically charges for your marketing, what Fracs charges for the same work, and the parts that still need a real person. Your numbers show up as you pick.
Check my prices
What do you pay for now, or need?
Pick at least one thing above and the three columns fill in here.
One Des Moines home builder, one test run.
We ran the eight monthly jobs of a marketing agency through AI for a custom home builder in Des Moines. All eight were done in about 21 minutes.
The same run found the gap AI can't close. The builder had 0 Google reviews. The top competitor in town had 37. Those reviews come from real clients, and the builder has to ask for them, one happy client at a time. That's why every result on this page has a third column.
Where do the agency numbers come from?
Hook Agency's guide to marketing costs for home service businesses. Hook puts most home service retainers at $2,500 to $10,000 a month. Where Hook gives no separate figure for a line, this page says so.
How does Fracs price the work?
Some work has a fixed price, like the $49 Google profile fix or the $599 website. Everything else is priced in credits. One credit is about an hour of senior work. Plans start at $299 a month for 8 credits, and a single credit is $49 without a plan.
Are the credit numbers exact?
They are our standard sizes: a Quick fix is 1 credit, an Update 2, a New piece 5 and a Build 12. Every job comes back sized before anything starts, and nothing is charged without your OK.
Who does the work?
The Fracs team in Des Moines: senior marketers, writers and designers who build for founder-led businesses every week.