For the leads going cold

FOLLOW-UP that happens.

Q: What about my existing list?

That’s usually the first job: an Update (2) to sort it, dedupe it, and tell you what’s actually in there.

Enquiries answered while they’re still warm, a welcome series that sends itself, and a contact list that stops being a junk drawer. Type it. It’s handled.

Updated October 19, 2026 · Fracs

Free to try. No card, no call.

Or price one of these

( 01 )

How this one goes

Sales · on demand

Speed is the whole game, and speed is a system.

The enquiry that gets answered within the hour closes. The one that waits until Friday doesn’t. You know this. The problem was being in a client meeting when the email landed.

We set up the pieces that make follow-up automatic: a reply that goes out fast and sounds like you, a welcome series for new contacts, reminders that surface the leads going quiet before they’re gone.

A single campaign email is a New piece (5 credits). The full welcome series, wired up and sending, is a Build (12), inside one month of Jog. After that it’s upkeep, and Walk’s eight a month covers it.

( 02 )

Free, always, on every plan

Anything broken or urgent, ever
Backups, security patches, uptime watching
Us telling you something isn’t worth doing

Questions and calls on Embedded & Partner
Your monthly report and balance review
Introductions and referrals

Everything else gets sized in credits: a quick fix is 1, an update 2, a new piece 5, a build 12. You always see the size before anything starts.

( 03 )

Where it fits

change or cancel any month

$299 /moWalkEight credits a month at $37.38 each. Urgent work is still free.

$579 /moJogSixteen credits a month at $36.19 each, and member rates on everything past them.

$1,399 /moRunForty credits a month at $34.98 each, next-day response. The workhorse.

$2,999 /moSprintNinety credits a month at $33.32 each, same-day response, and a standing call.

Run out mid-month? Credits are $39 each as a member ($49 without). We always ask first, and nothing is surprise-billed. One credit is about an hour of senior work, and credits expire at the end of the month. Embedded and Partner start at $3,999 a month and are quoted as capacity. Every plan cancels in one email.

( 04 )

Questions, answered straight

I don’t have a CRM.

You don’t need one to start. If it turns out you’d benefit, we’ll say so and set it up, and we’ll tell you the cost before anything is bought.

Will people know it’s automated?

The first reply buys time in your voice; the real answer still comes from you. Nobody gets a robot pretending to be a human.

What about my existing list?

That’s usually the first job: an Update (2) to sort it, dedupe it, and tell you what’s actually in there.